Core Feature Modules

Detailed guide to ximu monitoring, insights, and optimization tools.

1. Overview (Brand Dashboard)

The primary dashboard that condenses your brand's most important signals onto a single page.

Overview Summary & KPI Cards

AI Seen & Trusted Index (STI): The headline score (0–100) combining visibility and sentiment into your brand's overall influence in AI answers. Higher is better.
AI Visibility: The overall degree to which your brand is seen in AI-generated answers, shown as a percentage — the higher, the more often AI mentions you.
Sentiment: The average emotional tone AI expresses about your brand, ranging from −1 (negative) to 1 (positive). Closer to 1 is better.

STI Trend Chart

Visualizes daily STI scores for your brand and up to five competitors. Use "+ Add Competitor" to compare trajectories on the same chart. Supports time ranges: 1, 7, 14, 30 days, or custom.

STI Ranking Table

Ranks you (marked "You") against competitors by STI score, showing rank, day-over-day movement, and each brand's score at a glance.

2. Visibility Analysis

Deep dive into how often and where your brand appears — from mention frequency and order to content share.

Visibility Metric Cards

Focus on three key metrics:

Reach: How frequently your brand is mentioned in AI answers — the higher, the more exposure.
Position (Priority): How prominently your brand is mentioned — the higher, the closer it is to AI's first-choice answer.
Focus: The share of an answer's content devoted to your brand when it is mentioned — the larger, the stronger your presence.

Trend × Ranking Linked View

Left Side: Historical trends across visibility metrics. Switch the dropdown between Visibility, Reach, Position, and Focus.
Right Side: Real-time ranking table by the selected metric, sortable across competitors.
Visibility Heatmap (Coming Soon): A matrix view revealing brand mention rates across different topic categories and source types.

3. Sentiment Analysis

Understand the qualitative tone of AI responses about your brand.

Sentiment Metric Cards: Show the overall average sentiment score (−1 to 1, closer to 1 is better) and the distribution of positive, neutral, and negative responses.
Sentiment by Source Type: Tracks how sentiment varies across categories of websites (e.g., official sources vs. social forums), helping you find which source type shapes AI's view of your brand.
Top Sentiment Topics (V2.0 Coming Soon): Lists the specific topics that drive the most positive or negative AI sentiment.

4. Source Analysis

Analyze which websites AI cites — and whether they mention you. The most actionable page for content strategy.

Source Table Columns

Source: The website domain cited by AI; open it directly from the icon.
Type: Source category — Official, Knowledge (e.g., Wikipedia, papers), or Others. Filterable.
Citation Rate: How often the site is cited by AI. Sortable by column header.
Mentioned: Whether that source mentions your brand (Yes / No). Filterable.
Mentions: The number of times your brand is mentioned in that source.

Source Distribution: A visualization of how different website categories contribute to shaping your brand's AI narrative.

How to use it: Find sites with a high citation rate but Mentioned = No — these are high-value platforms AI already trusts but hasn't written about you yet, making them priority targets for PR and content.

5. Prompt Insights (Queries)

Direct insight into what users actually ask AI and the logic behind its answers.

Top Statistics

Core Queries: The number of the most central, most frequent questions in your product category.
Total Topics: The number of topics these questions span.
Intent Distribution: The share of each intent type — Advice, Information, Comparison, Evaluation, and Other.

Q&A Detail Table

Expand any topic to inspect each question and AI's real answer:

Core Query: The full question the user asked AI.
AI Response: AI's full answer (expandable).
Intent: The intent category of the question.
Mentioned: Whether that answer mentions your brand.
Mentions: The number of mentions.
Priority: How prominently your brand is mentioned.
Focus: Your brand's share of that answer's content.
Sources: The number of websites AI cited in that answer.

How to use it: This is the page closest to reality. Reading answers question by question shows exactly where competitors are recommended while you are not — so you can strengthen content precisely.

6. Deep Analysis Report

Generate a customized in-depth report on your brand visibility through a conversation with AI.

Three-Step Flow

Discuss: Tell the system what you want to focus on in natural language (e.g., "Why do competitors rank higher than us?").
Plan: AI drafts a research plan based on your needs.
Generate: After you confirm, the full report is produced.

Available Credits are shown at the top right. Enter your request and press Enter to start.

7. AI Assistant

Click the AI Assistant button at the top left to slide out a chat panel.

Ask questions about your brand data in plain language — the assistant helps you interpret data, answer questions, and surface insights. For example: "Why did my visibility drop this week?" or "Summarize the differences among my top three competitors."

8. API Keys

Create and manage API keys to integrate ximu data into your own systems or tools.

Key List

Each key shows its name and Active status, a masked key string (e.g., xgeo_18ffa1e••••••••), scopes (e.g., brands:read), rate limit (e.g., 100/min), and expiry date.

Click "Create API Key" to generate a new key. The full key is shown only once at creation — save it immediately.

Security: An API key carries account-level access. Never leak it or commit it to public code; disable or delete it immediately if you suspect exposure.